Up, Up and Away

Artist impression of the Phoenix Towers to be built in Wuhan China. The towers  will not only run on clean energy, but will give back to the surrounding ecosystem.
Artist impression of the Phoenix Towers to be built in Wuhan China. The towers will not only run on clean energy, but will give back to the surrounding ecosystem.

Pending official approval, it seems that China is stepping up its commitment to environmental sustainability. Once the Mayor of the city of Wuhan grants approval, development will begin on two towers aimed at being wholly self-sufficient and restoring the wider environment around it.

The architects responsible for the design is UK firm Chetwoods who sees the project as a catalyst for future sustainable development in the region. They are one of many global firms that are working with and mentoring a new class of Chinese industry, hungry to push the boundaries and create exponential social and environmental benefits for its citizens.

If Wuhan officially supports this development, it will be a real commitment to sustainable development, and a cultural shift within the PRC’s regime to focus on providing sustainable futures for its communities. This, in conjunction with increased discussion around air pollution mitigation strategies gives us real hope that the ‘Waking Dragon’ may be looking to temper the heat of its economic flame. See the article after the jump to get the details about these green skyscrapers, which when built, will be the tallest manmade objects in the world.

Advertisements

Virgin Mobile is cooking with hashtags

“1000 Facebook likes will save this man’s life”. This premise, often the target of many jokes and internet memes is now being realised – except it’s not Likes, it’s #hashtags#.

Virgin Mobile Australia has launched a new campaign using social media to feed the hungry. The campaign is asking social media users to take photos of their food and post it across various platforms labelling it with #mealforameal. For each picture posted, Virgin Mobile – in conjunction with Ozharvest – will provide a meal to someone in need. Continue reading Virgin Mobile is cooking with hashtags

Dial T for Telstra

The regional phone booth: a stark reminder of the influential role Telstra has played in shaping contemporary Australia.
The regional phone booth: a stark reminder of the influential role Telstra has played in shaping contemporary Australia.

Telstra is famous for providing Australia’s most expansive regional telecommunications coverage, as well as being infamous for providing us access to some of the more frustrating overseas call centres. Behind the scenes however, a different tale is being written.

In 2011, Telstra did something drastic that affected the future of their global operations: they became a signatory to the UN Global Compact (UNGC). We might ask about the reasons for making this commitment as there was certainly no legal or financial obligation to do so. It seems more likely that there was a tipping point at an executive level, underscoring a desire to create a more sustainable way of doing business. Continue reading Dial T for Telstra

For Richer or Poorer

Jeffrey Sachs

Last weekend I had the pleasure of attending an address given by one of the great minds of our age, Professor Jeffrey Sachs, for Curtin University’s Sustainability Policy Institute (CUSP). Continue reading For Richer or Poorer

Defining the importance of CSR

Ethical Policy

Corporate Social Responsibility is a very fluid term that conjures up so many different images, and it seems hard to confine it within the constraints of a simple definition. Continue reading Defining the importance of CSR

In the Beginning…

In the beginning

This is the introductory post for a new blog exploring the growing world of sustainability within human resources. Over the coming posts I hope to share insights from around the world about the role that sustainability and corporate social responsibility (CSR) plays in the corporate HR space. Continue reading In the Beginning…

%d bloggers like this: